Mumbai,
January 20, 2004: Emerson
Network Power India, the leading
provider of network uptime solutions,
is driving a B and C class city
‘Reach Out’ plan including
markets such as Pune, Ahmedabad,
Bangalore, Hyderabad, Cochin, Chandigarh,
Lucknow, Indore, Guwahati, Jamshedpur.
To develop an Uptime Solutions Value
Network in each of these cities
Emerson has appointed a total of
14 city based branch managers.
Emerson has selected
these cities based on its strong
conviction in the growing awareness
levels of businesses about the need
to seriously invest in ‘Uptime
Solutions’. The locations
targeted are fast becoming global
hubs in terms of R&D, ITES &
BPO, Retail, and Manufacturing and
given the criticality of operations
undertaken in these sectors, there
is an increasing need for comprehensive
network uptime solutions, including
enterprise class of UPS and Precision
Air Conditioning. Even with respect
to the SOHO segments, these cities
have been displaying an upward spiral
in terms of growth both in consumption
and technology adoption.
Says, Hitesh
Prajapati, Corporate Champion -
Uptime solutions (Channel), Emerson
Network Power India, “While
the Top 4 metros still continue
to dominate with a lion’s
share of the IT products market;
over the last fiscal, spending patterns
in the ‘next four cities’*
has dramatically increased recording
growth in excess of 60%. In fact
in product categories like servers,
the growth shown in the class B
and C cities has been more than
100% in the first half of 2003-04.
Today, it is these B and C class
cities that are driving the growth
across all IT products and as market
leaders, we see a tremendous scope
to induce a better appreciation
of Uptime criticality.”
A renewed city focused approach
is based on Emerson’s plans
to interface closely with all potential
segments, forge stronger business
relationships with partners and
also network closely with various
influencers such as architects,
infrastructure consultants, and
electrical contractors getting them
to become part of the company’s
‘Uptime Solution Value Network’
Concept. As per the strategy, the
company has appointed senior professionals
with a mix of channel expertise
and solutions handling capabilities
as Branch Managers for each city.
Below these Branch managers will
be a host of Team Leaders who will
address various verticals such as
IT, Telecom, Manufacturing, and
Process industries.
“This restructuring provides
ample scope to extend geographically
the proven capabilities of our teams
and channels over the entire gamut
of Uptime solutions in Power and
Air. It will definitely provide
tremendous comfort to our partners
and customers and for us, a much
better understanding of each market’s
dynamics.” adds Prajapati.
Notes to
the Editor:
Top 4 metros: Delhi, Mumbai, Chennai,
Calcutta
*Next 4 cities/Class B Cities: Bangalore,
Hyderabad, Ahmedabad, Pune
Class C cities: Other smaller towns/cities
About Emerson
Network Power (India) Pvt. Ltd.:
Emerson Network Power (India) Private
Ltd., (formerly Tata Liebert Limited)
is a wholly owned subsidiary of
Emerson Electric USA, $15 billion
Fortune 500 Company. The Indian
subsidiary was set up in September
1993, and is an established market
leader in the power protection solutions
and precision air condition segment.
It manufactures & markets Uninterruptible
Power Supply (UPS) systems; Climate
and Environmental systems (PAC);
DC power systems; Automatic Transfer
Switches (ATS) and power distribution
catering to major industries such
as Telecom, Infotech and Process
Control among others. More information
on Emerson Network Power, its services
and products is available at: www.emersonnetworkpower.co.in
For further information
please contact:
Pinky Jagtiani/
Varsha Chawla
Text 100 Mumbai
Tel: +91 22 56595519
Email: pinkyj@text100.co.in
varshac@text100.co.in
.
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